INFINITI AND DAVEED DIGGS REIMAGINE THE TEST DRIVE WITH THE 2021 QX80
INFINITI has teamed up with Tony and Grammy winning actor, artist, activist, writer and producer Daveed Diggs to offer consumers and car enthusiasts a new way to test drive a car from the comfort of their couch with the Luxury Live Test Drive.
Enjoy a “driver’s seat view” without ever leaving home and watch as Diggs takes the 2021 INFINITI QX80 for a spin, giving you the inside scoop and an opportunity to explore the vehicle from different angles, all while hearing about Daveed’s thoughts on everything from the projects he’s working on and the QX80 test drive experience to his time on the stage and life in general.
“[An experience like this] offers a more personal, real-time interaction with audiences that’s more important now than ever before,” said Diggs. “I’m excited to partner with INFINITI on this unique concept that will allow me to connect with fans in a brand-new way.”
“At INFINITI, we believe that luxury should be lived in and Daveed embodies luxury that actually lives,” said INFINITI Americas Group Vice President Jeff Pope. “His multi-faceted yet relatable personality is an ideal match for INFINITI to partner with for this first-of-its kind [experience] from the brand. We hope to connect with more consumers than ever before our Winter Sales Event begins, thanks to his efforts.”
The Live Test Drive is the latest advancement from INFINITI NOW, a new way for people to shop for a car on their terms – scheduling test drives online, and having test drive vehicles delivered by participating retailers.[]
WATCH QX80 AND DAVEED DIGGS ON YOUTUBE
Visit our YouTube account and follow along today to watch Daveed Diggs experience the 2021 INFINITI QX80 firsthand in a singularly exciting and interactive live test drive event.
Well-known for his Tony and Grammy winning roles in HAMILTON (Broadway), Diggs currently stars in TNT’s SNOWPIERCER, Apple’s CENTRAL PARK, Showtime’s THE GOOD LORD BIRD and will next be seen in Pixar’s SOUL. Diggs also co-wrote, produced, and starred in the acclaimed 2018 film BLINDSPOTTING, earning him an Independent Spirit Award nomination and leading to a Starz spinoff series which he is co-writing and executive producing. Meanwhile his lauded rap group, Clipping, will be releasing their latest LP on October 23.