Inspired by Action

Infiniti’s partnership with the NCAA®, the National Association of Basketball Coaches (NABC)®, and ESPN is a slam-dunk—both on and off the court.

In addition to launching innovative multimedia campaigns during the NCAA® regular season and throughout March Madness®, Infiniti also sponsors special initiatives —like the Infiniti Coaches’ Charity Challenge—to help NCAA® coaches raise funds and inspire basketball fans to give back to their communities.

In fact, Infiniti donated $721,500 to Coaches vs. Cancer, a nationwide collaboration between the American Cancer Society (ACS) and the NABC. This program empowers coaches, their teams and communities to make a difference in the fight against cancer.

The NCAA® is a membership-led nonprofit association of colleges and universities committed to supporting academic and athletic opportunities for more than 400,000 student-athletes at more than 1,000 member colleges and universities.

Infiniti is a corporate partner of the NCAA®.
NCAA® and March Madness are registered trademarks of the national collegiate athletic associate.

Allyson Witherspoon presents a check from Infiniti to the American Cancer Society. Pictured also: participants in the Hardwood Heroes basketball game, as well as their coaches Jim Harrick and Tom Penders.

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