Hear what fans are saying about Infiniti and Cirque du Soleil!
United by inspiration. Driven by performance.
Since 2010, Infiniti has had the honor of being the Official Sponsor and Automotive Partner of Cirque du Soleil touring shows of the world-renowned Montréal-based entertainment group, Cirque du Soleil®.
Cirque du Soleil and Infiniti are united by shared values. Each demands the highest possible degree of finesse and meticulousness, whether in the form of exquisite craftsmanship and attention to detail or the implementation of high-tech processes and engineering.
"Cirque du Soleil is committed to partnering with companies that share the same values of creativity, innovation and performance," explains Louis Malafarina, Corporate Alliances Senior Director for Cirque du Soleil. "With their engagement to delivering an inspired performance with every vehicle they design, Cirque has found an ideal partner in Infiniti."
Cirque du Soleil has brought wonder and delight to more than 100 million spectators in 300 cities on five continents. In 2011, over 15 million people will view a Cirque du Soleil performance somewhere in the world. The US tour continues to dazzle fans and further cement the inspiring partnership between Infiniti and Cirque du Soleil. The partnership closes out 2011 with OVO and TOTEM touring California with shows in San Francisco, Santa Monica, and San Jose.
Building on previous Infiniti/Cirque du Soleil sponsorships in Canada, Russia, Korea, and the Middle East, this global partnership gives Infiniti brand exposure through 180 Big Top and Arena touring show markets in the U.S., Canada, Western Europe, and Russia - as well as three theatre shows in New York City, Chicago, and Los Angeles. Combined, these shows will bring in over 5.4 million attendees offering Infiniti an unparalleled exposure to the affluent customer base of Cirque du Soleil.
Infiniti is one of a number of top tier Official Sponsors, including iShares, CGI, Xerox, Sun Life Financial and American Express.